Authenticity Guarantee & How We Source
(NZBN Business Registration: 9429048212625)
At Authentic New, authenticity is not just a promise — it is the foundation of everything we do. We are proud to operate as verified retailers working exclusively with an authorised European brand-approved supplier. Every designer item we offer is 100% genuine, brand new, and sourced through official luxury distribution channels.
We are staunchly against the counterfeit goods market do not deal in replicas, fakes, or grey-market goods — ever.
How We Source Our Designer Collections
We operate legitimately within Europe’s official luxury distribution network used by authorised retailers worldwide. Our trusted supplier has long-standing, direct relationships with leading luxury fashion houses, allowing us to access authentic stock at authorised wholesale and outlet pricing.
Because our supplier purchases genuine inventory in large volumes, we are able to secure exceptional pricing not available to the general public — savings we proudly pass on to our customers.
Genuine Overstock & Previous-Season Collections
Luxury brands release limited quantities of overstock and previous-season inventory each year to maintain boutique freshness and manage seasonal rotations. These pieces are:
- 100% authentic
- Brand new
- Identical to items sold in flagship boutiques
- Complete with original tags
The only difference is the price — significantly more accessible.
Strict Authenticity Verification
Because every item comes directly from our brand-approved supplier, no third-party or multi-level verification is required. This removes the risk commonly associated with unverified resale platforms.
Every item you receive from Authentic New arrives exactly as it would from the brand itself — brand new, unused, and with original tags attached.
The only item not included is the branded shopping bag, as purchases are not packed at an in-store counter.
You can shop with total confidence knowing every piece is genuine, original, and responsibly sourced.
European Fulfilment, Global Delivery
All orders are shipped directly from our secure European fulfilment centre to your door with complimentary express international shipping. This allows us to:
- Maintain strict quality control
- Offer faster international processing
- Reduce unnecessary handling
- Protect product integrity during transit
Every shipment is tracked and professionally handled from Europe to your doorstep.
Why Our Prices Are Lower
Our competitive pricing reflects industry-standard luxury practices, not compromised authenticity. Our advantages include:
- Bulk purchasing at authorised wholesale rates
- Access to approved overstock
- Lower European wholesale price points
- Seasonal inventory rotations
These factors allow us to deliver authentic luxury at exceptional value, without sacrificing quality, legitimacy, or trust.
Certificate of Authenticity
For select high-value items, we provide a Certificate of Authenticity (COA) as an additional layer of reassurance confirming the product’s genuine origin.
Commitment to Transparency
We believe in open, honest communication at every stage. If you ever have questions about the authenticity of an item, our customer support team is always available — we are happy to provide detailed information and support so please contact us without hesitation.
Fair & Transparent Returns
Customer satisfaction is our priority. If you have any concerns whatsoever, we are always happy to talk with you. Our return process is simple and reliable, however we guarantee that authenticity is never a concern when shopping with Authentic New.
OUR PROMISE TO YOU
At Authentic New, authenticity isn’t just a guarantee — it’s our standard. Our reputation is built on integrity, transparency, and our dedication to customer confidence. We are proud of the relationship we have with both our brand-approved luxury supplier and our growing number of customers worldwide — and prouder still to be trusted sellers of the designer brands we feature.
Thank you for choosing us as your trusted destination for genuine luxury fashion and accessories.